Economic Impacts

The travel sector is an integral part of the Kansas economy, generating a total economic impact of $13.2 billion in 2023 including indirect and induced impacts.  This impact sustained over 90,000 jobs and generated $823 million in state and local tax revenue. 

Tourism Economics an Oxford Economics Company, conducts an annual economic impact study of tourism in Kansas using the most current data available. This report enables us to quantify, track and compare the travel and tourism's importance for Kansas's vitality.

The study:

• Measures tourism in the categories that allow it to be compared to other sectors and which matter to policymakers, such as taxes, income, and jobs

• Provides the ability to benchmark the visitor economy to other sectors on an "apples-to-apples" basis

• Allows benchmarking to other destinations

• Tracks the economic contribution of tourism over time

• Provides county-level analysis